About the Campaign
A Safer South Carolina Starts with Smarter Driving
SlowPokeLaw.com is a statewide public awareness initiative addressing a dangerous and often-overlooked driving habit: slow drivers cruising in the left lane. This campaign seeks to reduce road rage, prevent unnecessary collisions, and promote traffic flow by reminding drivers that South Carolina law requires slower vehicles to stay in the right lane unless passing. This campaign brings high-impact media, education, and community engagement together to build a safer driving culture.
Support this PSA
Drive Right. Drive Safe.
"This campaign addresses a real issue on South Carolina’s roads. Keeping slower drivers in the right lane isn’t just common sense—it’s the law. ‘Keep It Moving – Stay Right’ reminds us all that small changes in driving behavior can save lives, reduce road rage, and keep our highways moving safely. I proudly support this initiative to make South Carolina’s roads smarter and safer for everyone."
Governor
"Traffic laws are not suggestions—they exist to protect lives. Left-lane misuse causes frustration, unnecessary risks, and in some cases, serious accidents. This campaign gives citizens the clarity they need on what the law says and why it matters. It’s time we reinforced the rule: slower traffic must keep right."
Attorney General
"TAs sheriff, I see firsthand how unsafe driving behavior—like blocking the left lane—can escalate quickly. It causes road rage, reckless passing, and unnecessary crashes. ‘Keep It Moving – Stay Right’ is a campaign I fully support, because education leads to prevention. We’re encouraging drivers across Charleston County to drive smart, stay alert, and always respect the lane laws."
Sheriff
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